Jeep Cherokee to Carry Special Title in China

When the 2014 Jeep Cherokee made its recent global debut at the 2013 Shanghai Auto Show, the international community certainly stood at rapt attention. Here at Superior Chrysler Center, we like to keep our Superior area customers well-informed about what's new and what's next from Jeep, and there's some exciting news afoot regarding the model. The Chinese market is an incredibly influential one, and the brand is looking to adequately promote this freshly designed vehicle so its success translates seamlessly.

"Jeep is our global brand and, since its inception, the all-new Jeep Cherokee was conceived and developed not only for our home market of the U.S. but also for world markets. The new Jeep Cherokee will become a benchmark in the global mid-size SUV segment by combining the segment-first nine-speed automatic transmission, refined on-road manners and fuel efficiency with the capability that only Jeep can deliver and that our customers have learned to trust,"1 says CEO of Jeep Brand Chrysler Group LLC, and COO for Asia Pacific Region, Fiat S.P.A., Mike Manley.

The Chinese market will call the model "Zi You Guang, or "Libety Lite" in English. As one of the most exciting forthcoming additions to the lineup of new Jeep vehicles, we're certainly excited to see how the Asian market receives the offering.

We've got a fantastic selection of new and used Jeep vehicles available here, so come see us at our convenient 1318-20 Ogden Avenue location in Superior, WI.

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